Jobs

Campaign Manager

Office: Washington, DC

Location: Washington, DC

Department: Communications

Job Type: Full Time

Earthjustice, the nonprofit law firm for the environment, currently has an opening for a Advocacy/Communications Campaign Manager. Earthjustice works through the courts to safeguard public lands, national forests, parks, and wilderness areas; to reduce air and water pollution; to prevent toxic contamination; and to preserve endangered species and wildlife habitat. Founded in 1971 as Sierra Club Legal Defense Fund, Earthjustice has played a leading role in shaping the development of environmental law.

We're looking for an innovative, hard-working, creative campaign manager who can combine traditional communications outreach with modern techniques and opportunities to grow public support for our programmatic goals of reducing toxic air and water pollution, creating a clean energy future, protecting special places, and fighting pollution that harms public health and the environment. The ideal candidate can manage multiple project simultaneously, deliver press coverage of the issues, and coordinate various efforts while meeting multiple deadlines.

POSITION DESCRIPTION

The Advocacy/Communications Campaign Manager drives the development and implementation of strategic advocacy, marketing and public outreach efforts aimed at supporting key litigation, legislation and issue areas. Manages consultants, the implementation of communications campaigns including online projects and earned media, pitches reporters, and partners with key communications, program, and fundraising staff to seek opportunities to further our programmatic goals and build the Earthjustice brand.

MAJOR RESPONSIBILITIES

Strategy/Research:

• Works with communications, regional office staff, Policy and Legislation staff, and fundraising to develop and coordinate national, regional, or localized advocacy communications plans;
• Helps create special project teams, determining project management roles, budget, tracking, measurements of success, and reporting.
• Uses market research/polls and contracts or conducts focus groups/quantitative studies to help determine message strategies and to target optimal audiences efficiently for program outreach;
• Looks for new opportunities to reach out to the public to generate awareness of Earthjustice and support for our programmatic goals.

Program Management:

• Responsible for managing the program outreach efforts, including all marketing and program materials, their production, and consultation with partners.
• Prioritizes multiple campaigns based on deadlines and timing.
• Project Oversight
• Develops strategy documents, schedules, manages budgets, reports on tracking/measurements of success.
• Targets print, television, radio and online media for coverage of Earthjustice issues; maintains knowledge of reporters covering a particular issue and coordinates press conferences and other earned media opportunities

Implementation

• Oversees the execution of campaigns, whether online or offline, ensuring appropriate resources to achieve goals and meet timelines within allocated budget.
• Advertising/PR
• Develops paid and/or earned media efforts focused on winning the program issue and generating public support;
• Manages creative agency/creative development from concept to final production; serves as media planner and media contact where applicable;
• Develops media plans and executes buys where appropriate from a resource standpoint.
• Maintains strict organizational branding requirements.
• Partner/Client Liaison
• Works with partners and clients in developing program strategy, managing execution of paid and earned efforts, and to negotiate shared investments in projects where applicable.
• Coordinates public outreach with other non-profit groups as needed.

Measurement

• Oversees tracking of paid and earned media efforts to determine effectiveness, ensure accountability, and inform future strategy.
• Recommend and manage new research projects that help determine effectiveness and make recommendations as to new program directions.
• Identify new areas of program work for opportunities to win public support and raise brand awareness.
• Sets achievable measurements of success for each campaign and strives to meet these goals.

The ideal candidate will have:

• Bachelor's Degree - communications, marketing, political science, or environmental studies preferred.
• 8+ years experience in for profit and nonprofit brand and project management, with an emphasis in nonprofit/advocacy and communications. Track record of developing and implementing successful marketing plans. Experience setting strategy, managing advertising/pr programs, writing and producing publications, press releases or website content, and coordinating team participation in managing and executing outreach projects.
• Excellent verbal and written communication skills with demonstrated experience in public speaking.
• Outstanding organizational skills with demonstrated ability to plan and coordinate a variety of detailed outreach projects.
• Effectively lead staff and vendors in a team environment, and exhibit strong team building/participation skills.
• Experience working on environmental issues such as toxic air and water pollution, coal mining, global warming, or public lands a plus. Experience working in coordination with other non-profit groups also a plus.

We offer a competitive salary and an excellent benefits package, including medical, dental,  vision, life insurance and a retirement plan along with three weeks paid vacation, 12 holidays per year, and a flexible benefits plan.  We also offer an extremely congenial work environment and a casual dress code.  We are located a few blocks from the DuPont Circle metro station.